“The Sterling Rest Area & Tourist Information Center not only offers travelers a safe and convenient place to refresh; it also provides visitors an important resource for information about this scenic part of our state.” Tom Norton, Executive Director (former) Colorado Department of Transportation The Sterling Tourist Information Center has been available for travelers since October 16, 2000. The Center is run by a full-time coordinator, two part-time assistants and 32 volunteers. Travelers and visitors stop in for free material, free coffee, free cookies and free advice...

Although Sugar Beet Days and Pedal the Plains riders have pedaled down the final stretch of the black, asphalt road, we still have plenty of temporary ‘visitors’ around town not wishing to take the yellow brick road to home—because they are already home! The first annual Sterling Scarecrow Project by the Logan County Marketing Committee is still in full force.  You may have seen the Super Hero-like ‘crow on the corner of Fourth Street and Main, or the Yoga-ish ‘crow on the corner of Third Street and Main.  Maybe you have even seen the bicycle parts ‘crows outside businesses on Sixth and...